For agents looking to expand business, it’s crucial to always be one step ahead of the competition. One effective way to grow your base of clients without breaking the bank, is by investing in aged insurance leads. Aged leads are simply leads that have been in the market for some time. They still hold a lot of value for insurance agents and agencies. However, because of the impending FCC regulations that will soon affect the availability of aged leads, now is the perfect time to take advantage—especially during our special Labor Day sale!
The Benefits of Aged Insurance Leads
Two of the biggest concerns for insurance agents are cost, and competition. Luckily, aged leads stand as a great alternative to real-time leads, by addressing both of these issues head-on.
Cost Effectiveness
Since aged leads cost significantly less than fresh leads, you’re able to allocate the money you save to other pressing areas of your organization. To this point, aged leads are a great option if you’re someone trying to maximize your return on investment, without having to sacrifice the quality of your prospects. Additionally, by having access to a higher quantity of leads for a lower price, you’ll have opportunities to try out new outreach approaches, to see which tactic is most suitable.
Less Competition
More Follow-Up Opportunities
Aged leads often consist of people who were uncertain or unresponsive at first. When purchasing aged leads, you can reach out to these individuals after some time has passed, and potentially turn them into clients. Oftentimes prospects are simply hesitant at first because the time isn’t right or they need to reevaluate their options. In these cases, reaching out one more time can make all the difference in the world. Additionally, by reconnecting with these leads, you’ll showcase your commitment to customer satisfaction, and stand out from other agents who gave up after their initial sales attempt.
The FCC’s Upcoming Changes
The Federal Communications Commission (FCC) is set to enact new rules that will tighten restrictions on how companies can reach out to prospective clients. The ruling is intended to protect consumer privacy, particularly in regards to increasing concerns about unwanted or unsolicited telemarketing calls. The new rule will require businesses to obtain fresh, individualized consent from consumers, if the initial consent was given beyond a certain timeframe. As a result, this makes it very difficult to use aged leads. Any agent or agency that is non-compliant in providing proof of thorough and up-to-date consumer consent, will be subject to significant penalties and/or fines.
With all that being said, the future of aged leads is not bright. Lead generators won’t be able to sell leads that don’t meet the new FCC guidelines. Unfortunately, it will lead to a decrease in the availability of lower-cost lead options. It could also result in an increase in price for real-time leads. While disappointing, the impending rule change creates some urgency to take full advantage of aged leads before the new restrictions go into effect, and they disappear.
Special Labor Day Sale: 20% Off Aged Insurance Leads!
As a long-time leader in the insurance lead generation industry, Benepath has been anticipating these FCC rule changes for quite some time. In response, we will be offering a limited-time Labor Day sale with a 20% discount of our aged leads! This offer is valid from Monday, August 26th, to Friday, August 30th, until 3 PM EST.
In addition to the multitude of benefits that aged leads provide, this offer will also give you a chance to get a taste of the lead quality that Benepath offers. Imagine the potential for even higher conversion rates when you switch to our exclusive leads. These leads are more qualified and precisely tailored to fit your needs.
Don’t pass up this opportunity to save on aged leads and test the waters with Benepath’s lead generation services. This Labor Day you’ll have the chance to stock up on leads for a fraction of the normal cost. Now is the time to do this before the FCC regulations go into effect! While you may not be able to change the outcome of the ruling, what you can do is prepare yourself for industry changes. Get ready by ensuring you have a steady flow of quality prospects.
Our Final Thoughts
As the FCC comes closer to implementing new regulations that will restrict the use of aged leads, there isn’t a better time to explore this cost-effective option. Aged leads offer a number of benefits. These include, less competition, a lower price point, and the opportunity to convert previously unresponsive consumers. In addition to this already affordable option of aged leads, Benepath invites you to take advantage of our limited-time Labor Day sale! We’re offering 20% off all aged leads from Monday, August 26th, to Friday, August 30th, until 3 PM EST. If you’ve never worked with Benepath before, now is your chance to experience the quality we stand by. Take advantage of this opportunity to get started without spending much, so act now!
If you’d like to learn more about our offerings, simply fill out a contact form or call us at 888-684-3121. Our team is dedicated to helping agents like you close more sales and grow your business for years to come. So what are you waiting for? Start your partnership with Benepath today and experience the difference that quality leads can make.
